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title: Moveworks FAQ Formatting Guide
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# Overview

The Moveworks platform provides an extensible method to add Knowledge FAQs to the bot by allowing customers to add FAQ Style Question/Answer snippets that may not warrant a full knowledge base article. This guide outlines how to take advantage of rich formatting to efficiently communicate complex data.

FAQ Notes:

* Be mindful of the character limit `title \< 511 characters`  
* More words does not equal better triggering in the title. Recommendation is 10-20 words (50-150 char)
* Applies to all domains
* Formatting is only support for Answers NOT Questions. All Questions will be BOLD by default with no formatting options

# Supported Formatting:

* **Bold** - Surround your text with asterisks
* *Italics* - Surround your text with underscores
* **Hyperlinks** - Use the following format for hyperlinks
  * `<https\://link_to_hyperlink|click here>`
* **Bullet points** - Use asterisks (\*) and a new line to denote bullet points: 
  * bullet point number 1
  * bullet point number 2

## FAQ Images

Create a new line in the FAQ with the following format:

Column C is labeled: **image\_url**\
Column D is labeled: **thumb\_url**

Add image URL to Column C and thumbnail URL to Column D (optional). 

**To add an image please use a publicly accessible URL (upload to Google, Imgur etc) and wait for a Moveworks ingestion cycle to pick up the image.**

**Image can be no larger than 1000x1000.**